It’s the dream of many people to start their own business and work for themselves, but it’s not an easy endeavor to take on. Many small businesses fail within their first year, or shortly thereafter. And even the people that simply decide to do freelance working from home may quickly give in and go back to their old careers.
It takes a lot of drive and you need to be really good with time management in order to succeed on your own. It’s not for everyone. Before you go it alone and go about starting your own business, here are a few things to consider.
Where Will You Get Money?
One of the first things that you need to consider is where the money is going to come from. You not only need money to launch your business, but you need money to live on until your new venture is bringing something in. You need a savings account, for one.
There are plenty of things to consider when it comes to where you’ll get startup funding. There are places that give out merchant cash advances, you could get a loan, look into grants, or you could see if crowdfunding will work for you (it doesn’t work for everyone).
What Kind Of Business Will It Be?
You also need to determine what kind of business you are launching. Will you be selling products or offering services? Will you be online, offline, or both?
You could be going into a franchise, selling things you’ve made by hand, selling services you’ve been trained to do, or you could be doing direct sales. Franchises and direct sales businesses usually come with a name people already know, make them an easier sell. While building your own name could take a little longer and a lot more work.
How Will You Market?
Building your name will come from the marketing that you do. It’s important to get out there and network and not do everything from the confines of your computer. Take business cards with you everywhere you go, hit up local business folk get-togethers, and set up a booth as business expos.
Your online marketing is important too, but you can’t forget to talk to people in person as well. Online you want to have a website, blog about your business, and use social media. Social media will be the key to reaching the most people in one setting.
Are You Savvy Enough To Be Successful?
You definitely need some business savvy if you want to be successful. You can’t launch your business and expect it to sell itself. You need to put in the time to nurture it, just like a child.
The time commitment for launching your own business is a great one. In the beginning, it may feel like the only thing you’re ever doing, but that is one of the assets that will help you reach success!