Business| Startup | TECH
Brand image has never been more important for retailers. With tough competition both on the high-street and online, first impressions really are everything if you want to attract and retain customers. Whether you boost your brand awareness through the use of dedicated staff training courses or invest in tailored uniforms […]
A big part of company success is going to be based on brand visibility. Unfortunately, brand visibility doesn’t come from nowhere. In other words, you have to work to get it started, and you have to work to make it grow. But what if you are not great at promotions […]
Investing in SEO is one of the best decisions you can make for your business. SEO, or Search Engine Optimisation, is going to extend your outreach and make you more visible than you’ve ever been before. In today’s climate, paying attention to your digital presence is an absolute must. Without […]
It’s hard to picture now, but businesses like Amazon and Google didn’t always have the plush, luxury offices they now sport. Like any business, they had to start from the beginning! Whether you’re looking to start your own business, or you’re just trying to get some work done, take a […]
Do you want your brand to stand out? Would you like to throw an event that will be the talk of the town for all the right reasons? Are you in need of a marketing program that will keep you top-of-mind? If you need all these things and more, then […]
Today’s technological landscape is changing constantly, and companies that work in advertising and branding need to stay current. This is what design agencies do best. You may think that design agencies specialize in print ads, but actually this is a common misconception: today’s design agencies direct marketing campaigns for a […]
Over the past few years, the classic pin badge has made a comeback. The adage “everything old is new again” certainly rings true when it comes to these tiny collectables. People everywhere are pinning their favourite badges to caps, backpacks, and jackets as a fashion statement. This is a great […]
To get the word out about your business, you’ve decided that it’s time to make some branded merchandise for promotional purposes and even for sale. Congratulations! Understanding the value of well-executed branded merchandise like custom apparel and accessories is an important step for business development. Branded merchandise may not be […]
Brand consultants help organizations in many different ways. When a company is willing to launch a new product, they study the business model and design stories that revolve around how useful that product is. When firms want to gain a competitive edge in the market, brand consultants help them create […]
Organizations turn their products into world-renowned brands when people can recognize them from a logo or a tagline. A brand is the way a company is perceived by its target audience. Since brand name is intangible, it cannot be measured in terms of magnitude. However, it can be measured in […]
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