Since the number of internet users is in billions, businesses have the golden opportunity of reaching a massive number of potential customers all over the world. However, the primary challenge that exists is to find a way to provide these customers with speedy internet connectivity over a long distance to ensure they are enjoying optimal web performance. This is where a CDN or content delivery network can turn out to be invaluable. Basically, the job of a CDN is to store, cache and distribute your content to customers based on their proximity. This technology has proven to be extremely beneficial for businesses nowadays.
Some of the prominent benefits of using a CDN are listed as follows:
Enable Global Reach
Almost 40% of the world’s population is now online, which means that global internet use has increased exponentially. This has created an opportunity for businesses to use a CDN for enhancing the global content delivery process. Businesses that rely on online transactions are able to deal with latency issues easily with a CDN via cloud acceleration with local POPs (points of presence) all over the world. Hence, a business can reach any part of the globe without any latency problems that may have been interrupting long-distance transactions and affecting sales.
Working with a CDN can also lead to huge cost savings for a business. Instead of investing in separate service providers and infrastructure all over the world, a global content delivery can be cost effective as it eliminates the need to pay for foreign hosting, which has a high price tag. Businesses working with a tight budget should give some thought to using a CDN as it provides a single platform that can be used in different parts of the world at a reasonable price.
Boost Response Times and Reliability
Sales to existing clients can be damaged due to latency and speed issues and a business will also find it difficult to lure in new customers. People are not going to stick around if pages don’t load in a few seconds or downloads take longer than usual. Therefore, businesses that depend on internet sales for revenue need to use a CDN. This will speed up download times and will also ensure seamless online transactions, which leads to higher sales and increased customer satisfaction. See some interesting information here: Unmetered Dedicated Server
One Simple Plan
Another major benefit of a successful CDN is that it gives businesses the chance to roll local expertise, POPs as well as global presence into a single provider. There are times when businesses are trying to reach a specific area of the world, but are unable to do so because they don’t have services in the area for executing their strategies properly. Getting started in new markets becomes difficult in this manner, especially due to local-firewall restrictions. This barrier can also be overcome with the help of a reliable content delivery network. It usually has an established presence in firewall-protected countries such as China. Thus, it can allow hosting from within, which is quite beneficial.