According to the actual numbers, the biggest companies in the world are retailers. No matter in what sector they activate, it seems like commerce is the most profitable sector in our modern history. Selling products and services is where people who want to generate income want to be.
However, the most important role that can influence the success in selling something is represented by advertising. Due to that fact, a multi-billion industry had been growing for the past decades, especially in the online world.
In this article we will talk about any of us can build an online business due to this growing advertising sector.
Drop shipping and affiliate marketing
The internet managed to create so many opportunities, and one of them is the ability to sell products that you don’t own. For those of you that don’t know, drop shipping means that you are selling other people’s products on your own website, without having any inventory. You are responsible just for advertising the products and taking care of customer support.
There are many ways to do drop shipping, Shopify being a good platform to build your online store and Aliexpress the place where you can find cheap and quality products to sell.
Affiliate marketing, on the other hand, means that you only take care of the advertising phase. This is usually done using a website, on social media (Instagram, Facebook, Twitter etc.), PPC (pay per click) and same as above, you are selling other people’s products and get a commission for each product that someone purchases with your affiliate link.
Blogging and banner ads
Building a blog can be a good platform for advertising products. The trick is to focus on a very specific niche, optimize your blog so it will rank high on search engines for a specific set of keywords, and raise a large audience that follows you and reads your materials. Companies are willing to work with these types of websites since they can target an audience that can sum characteristics in common, which is not the same in television.
As you can see, the world of advertising offers many opportunities to build an online business. It is up to you to find something that relates to you and then create a plan in order to build a healthy source of online income.