Business| Startup | TECH
Consistent branding increases your business revenue up to 23 percent. That percentage translates to customers who are not only engaged but interested and invested (socially, emotionally and financially) in the services you offer and the products you share. But branding isn’t as simple as slapping a logo on your products. […]
In business, your brand is everything. Your brand represents how the public views your organization. Hopefully, your brand is an icon representing all of the awesome things you do as a business. Even more, your brand should evoke a positive and rewarding feeling in the hearts of consumers. You want […]
With so many different marketing techniques available to companies today, it makes sense to question some of the more traditional forms out there. Many companies are piling their cash into the latest customer acquisition methods, simply because their competitors are. Pay Per Click, Display Advertising, Re-Targeting and influencer marketing are […]
Branding is the art of aligning what you want people to think about your company with what people actually do think about your company. This is how Jay Baer, a famous marketing consultant, described branding and why it is essential to have a strong brand identity. David Ogilvy saw a […]
There are many people who can show you how to destroy a company’s online brand. Even though they don’t intend to do it, there are a lot of unprofessional ways people mistakenly drive their efforts into the ground. If you’d like to avoid making the same mistakes, consider these four […]
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