“Business is always about helping people. The main purpose of any business is to help others whether they realize it or not, and to do so in the best possible way.”
In recent years, companies with B Corporation certification have increased all around the world. Certified B Corporations are business organizations that have been recognized for serving society well. Their operations are not only superb when it comes to service quality, but they demonstrate a high level of social responsibility as well.
This development shows the strength and impact of the trend of going back to basics and making operations all about helping and serving people. Regardless of the nature of a business, its commitment should always be to serve the needs of clients or customers accurately and effectively.
The auto service industry in Dubai is part of this movement. Although companies here have yet to qualify as a B Corporation, the fact that proprietors of car service centers are implementing creative and helpful initiatives to put a premium on their offerings certainly cannot be overlooked. And so far, this move is serving them well. Most clients have no qualms about paying more for the assurance that they will get a true VIP treatment and that they are a part of the good that’s being done for society and the environment.
How Car Centers Are Winning Repeat Clients Through Exceptional Service
As mentioned earlier, car centers are using smart strategies in delivering a good brand of service that ensures customer loyalty. Listed below are seven examples of the creative offerings and programs they are utilizing to improve customer experience.
Affordable service packages
These offerings are loyalty clinchers because everybody likes the idea of getting much-needed car maintenance and repair services for a reasonable price. What customers particularly appreciate about these service bundles is that the math is already taken care of. All they have to do is set aside money for the purchase of the full car service deal or package.
There are no surprise extra charges, and overall, these bundles are just a fantastic value for money.
Car pick-up and drop-off service
Providing great convenience has always been an excellent way to put a premium on services. There’s nothing like making things so much easier for customers to ensure their satisfaction.
A car pick-up and drop-off service is deemed the pinnacle of convenience for car center customers. Most people would much rather avoid the hassle of personally bringing their car for servicing. Senior citizens and professionals wouldn’t mind paying extra for this service. It’s always worth their money to go about their routine without disruptions.
Service monitoring system
This provision is all about keeping track of clients’ needs. Car centers use their POS system to track the different services that their clients have come for. This allows them to determine the best time for replacements and even repairs.
With people’s hectic schedules, this service monitoring system is another effective strategy in delivering convenience. At the same time, car centers gain the advantage of grabbing new sale opportunities.
Blogs with helpful information
Blogs do not come with a price, but they are very useful for car owners. Those who wish to implement first aid solutions to typical car woes can turn to the car service center’s blog page and find an abundance of helpful information.
A car service provider’s blog is the best place to learn complete step-by-step procedures for inspecting damages as well as the simple installation techniques for specific replacements. It’s also filled with tips about everything from upholding fuel economy, to finding the best car center, to setting up an appointment for maintenance services, and other relevant concerns.
Post-service customer care
This service is often free as well, but it’s a manifestation of top-notch customer service. This service checks upon how well repairs are holding up and whether there are new issues to address that the service personnel may have missed.
This can often be done through something as simple as a phone call or text message. It’s just a small gesture, but it has the ability to set a car center apart from competitors. This demonstrates that nothing is too trivial for the business when it comes to ensuring their clients’ complete satisfaction.
24-hour roadside assistance
A rescue service is considered one of the most important services car centers can provide. A 24-hour roadside assistance service is what everybody needs on a Murphy’s Law kind of day.
Sometimes, cars just conk out on you in the most inconvenient places and times. It’s always nice to know that your trusty car center can come to your rescue no matter what time it is and wherever you may be. What’s more, this service does not only cover repairs; it also provides you with a shuttle service since you no longer have a working car to get you to your destination.
Car center VIP lounge
There’s a growing number of car care centers that offer their clients a place to relax while they are waiting for their cars to be serviced. The VIP lounge is often a perk for loyal clients, and it is decked out for convenience and rest.
Most of these lounges usually offer free coffee and other beverages. They also often have different concession stands, comfortable seats, reading materials, games (pool table, foosball table, and video games), and even a television where different movies are played throughout the day.
The VIP lounge is a true benefit for clients and it is much appreciated, especially by parents who need to have the car serviced during the weekend and also spend time with the kids. The lounge makes the waiting time rather enjoyable for everyone.
It’s worth noting as well that car service centers are coming up with even more ways to provide more personalized services. They look beyond the conventional needs for their skills and expertise and identify related requirements that they can meet. Business with a Positive Impact
Indeed, a business should always operate with the goal of doing their best and being the best solution for the people who need its services. Doing business means making this commitment to customers.
Thankfully, auto service providers recognize this and strive to make life easier through their thoughtful offerings. And for their efforts, customer loyalty and new business are their rewards.
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