Marketing

Should I Use PPC Marketing in 2019?
Marketing

Should I Use PPC Marketing in 2019?

Over the last twenty-three years, digital marketing has changed exponentially – however, PPC has remained one of the most reliable and widely utilized avenues for digital advertising and marketing. It has played an integral role in the success of both large and small online businesses, and without question, PPC marketing […]

5 Trends of DSPs and Real Time Bidding
Marketing

5 Trends of DSPs and Real Time Bidding

Hype about programmatic advertising is slowly coming down and more and more marketers try to implement it into their ad campaigns. As the area is becoming more and more popular, we decided to discuss about main trends that nowadays are seen in the niche. New pricing model for DSP. Traditionally, […]

Consumer Products and the Disruption in the Market
Marketing

Consumer Products and the Disruption in the Market

Disruption in the market is often seen as a good thing. It brings in new ideas and greater competition, gives consumers greater access to the product and levels informational divides. But not all disruptions are positive. Sometimes they can impact consumer safety and circumvent established processes that ensure patient protection. […]