10 Online Ad Networks You Should Know About

The best way to promote your business today is through the internet. Internet ads are a great way to grab users’ attention and bring them to your business.

Are you prepared to take your business to the next level? If so, you’ll want to promote your business through online ad networks.

But how do you choose the best ad networks? With the plethora of choices available, how do you know where to promote your business?

If you’re not sure where to start, read on. We’ve shortlisted the 10 best online ad networks for you to use.

First Things First

Before you start spending money on advertisements, make sure that your website is optimized for marketing first. You may wish to look into content marketing services to help build your website before promoting it on an ad network.

Once your website is ready to be promoted, you can look into the following ad networks.

1. ONE by AOL

AOL still provides excellent services for internet users. ONE is specifically for mobile advertising. 

Look around you and you will see everyone glued to their smartphones. Mobile advertising is an opportunity you do not want to miss out on.

The platform has access to over 50,000 mobile applications. You have the ability to customize your ad and then bid for placement on a mobile application. This service doesn’t require a minimum deposit, making it ideal for small businesses and for experimenting with online advertising.

2. Airpush

This is another popular ad network for mobile. It has access to over 150,000 mobile platforms. 

It’s more suited for advanced businesses, so you would want to use it once you are more experienced with other ad networks. Users can opt-in to what type of ads they see. As a result, your users are likely to be more engaged than if you promote it on another service.

3. Exponential

This is one of the premier global digital agencies. It connects advertisers with over 600 million users on a daily basis. 

The advantages of using Exponential are ten-fold. You can reach a multitude of viewers across platforms from desktop computers to mobile applications. You can also create highly-targeted ads that will be available on all of these platforms.

If you are ready to promote your business to as many people as possible and have created refined ads, don’t miss out on this ad network.

4. SiteScout

This is another great service for reaching as wide an audience as possible.

It serves over 30 Billion ads on a daily basis over 70,000 websites. It offers a reporting service that lets you see how your ads are faring and whom they are being targeted to.

If you are an advanced marketer and feel confident to promote your business to many websites while withstanding the competition, look into SiteScout.

5. IgnitionOne

This is a great network for targeting a specific audience. 

Among its varied services are media buying, email marketing, search engine marketing, and social media marketing. Y

ou can target your audience based on a variety of factors including their preferred device, their geographical location, and even behavioral patterns. By targeting specific customers you have a better chance at increased conversion rates.

6. Adknowledge

Sometimes you don’t want to waste your time with viewers who aren’t interested. You want to speak directly to those who are interested in your business and what it has to offer.

This is where Adknowledge comes in.

You can reach out to the most interested viewers on a variety of platforms ranging from video sharing websites to social media platforms.

7. Epom

This is a paid ad network but well worth every penny. Epom gives all users a 30-day free trial in which you can receive up to 1 Billion impressions for your ads.

Your business will have a broad reach and has many features to help you boost your ads to increase viewership.

You are able to create display ads, mobile app ads, and video ads for your business. If you are skilled in creating different types of ads and have a higher budget for marketing, then Epom is the perfect ad network for reaching the widest audience possible.

8. Propel Media

This ad network is among the easiest to use. It is also the most popular Pay Per View option available.

It focuses on reaching customers through display ads and contextual links. Much of the content an internet user consumes will be written, so you don’t want to rule out static displays or text links to promote your business.

The platform also has an analytics feature so you can see the advertising trends and easily make changes to your existing ads.

If you have found yourself focusing mainly on complex ads such as video, do not forget to branch out to display and text using Propel Media.

9. LinkedIn

You may not have realized it, but LinkedIn is one of the best ad networks out there.

You can use their text ads to promote your company directly on its LinkedIn page. You can also ask employees to share this ad on their personal profiles.

For a fee, you can create sponsored ads that will show up on a user’s feed if your ad is relevant to their industry and interests. If you want to communicate with them directly, you can send them a direct message through Sponsored InMail. There are also dynamic ads that also show near the news feed and have interactive features.

10. Instagram

Regardless of your type of business, there is a place for it on Instagram.

While posting directly to your Instagram profile and story can reach several customers, there is also the paid ad service.

For a fee, you can reach users and specify your demographic. You can choose an age range, interest group, and location. You can share both static ads as well as video ads.

Instagram also has detailed analytics so you can see how your ad has performed.

These Ad Networks Will Help You Get the Word out There

Now that you know the best ad networks, you are ready to get the word out there about your business!

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