By the end of 2019, there had been 3.5 trillion dollars worth of sales via the global e-commerce market. That is a huge piece, making up 16% of the entire global retail market. With numbers that high, it’s essential to stress the importance of a strong internet presence.
With the usage of a web design agency, a small business can become a strong player in the internet community. They have the skills to push them into that playing field.
1. Mobile Functionality
Estimates state that 72.6% of users will access the internet solely by the mobile device by 2025, there is no denying the importance of mobile-first design and responsive design.
A web design agency always puts these two at the forefront of their design strategy and by using such to create your web page you will be assured that the mobile market will be taken care of when your page is launches
2. SEO Optimized
It does not matter what quality experience or product you are offering if you are not being seen. You need to rank and get noticed if you want to have customers and make sales.
Proper SEO optimization will allow for higher ranking in search engine results. An agency with the right skills will understand this. They will include the appropriate services.
3. Backend Optimization
People hate slow sites! In fact, 57% state that they will leave if a site takes more than 3 seconds to load. Even worse, 80% of those will choose not to return to that site and half of that group will communicate the negative experience to friends.
The speed of the site itself is incredibly important. If the site is not optimized, it can set off a domino effect that will lead guests and potential guests away from the site.
With the use of a web design agency, you can be assured that the site’s code and media assets are properly optimized to allow for the most efficient load times.
4. Efficiency
When it comes down to the numbers, a design agency is here to get that exact job done. They will get your message, identity, and goals onto the web faster and easier than your team would. And it will save you money!
As soon as you have the identity you need to present to the world, learn more about eCommerce website design , and get the ball rolling.
5. Holistic Strategy
Design professionals understand more than just what looks good. They know that this page is going into the web community and know that it needs to work within a larger strategy.
This plays into the SEO optimization but there are more factors to consider than just that. Having the site designed for placement into future goals as needed is a concern as well.
6. Inside Understanding
The internet is constantly evolving, and, with it, design and technology. When you have a working relationship with an agency you have someone who is kept abreast of these changes.
They will be keeping you up to date and helping educate you about the changes. By regularly receiving updates, you will have an insider’s understanding of how this field operates and will be one step ahead of others in your field who are working on their own.
This is a huge advantage in a fast-paced, ever-evolving world.
7. Personality and Character
Always work with an agency that understands the character and identity of your business. This way, they can create a unique site that stands for you. A template that you utilize can be functional but will not stand out.
Your business would be, simply, another in the mix with nothing memorable about it. Nothing would make it different save the name and potentially a logo.
Working from scratch rather than a premade skeleton makes a huge impact. That impact can easily drive sales and conversion rates.
Success With A Web Design Agency Today
You have your plan and now you see what a web design agency can do for your business. But the website is only one part of a bigger understanding. Browse through the rest of our blog for more material about the entire tech world, from marketing to social media and gadgets galore.
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