Which eCommerce Platform Is Best?

Are you looking to set up an eCommerce website and start earning some good money?

Well, if you want to succeed, you are going to need a solid web-platform first. This is important not only to make your website look slick and professional but also to make sure that your customers’ browsing and checkout experience is easy. 

If you don’t have a functional website, it will put barriers in the way of customers making purchases. This will, without fail, hurt your sales. 

So, let’s dive into the top eCommerce platforms to help you on your way. 

1. Shopify

Shopify is ready to use straight off the shelf. This means that you can start a website today and, effectively, start selling tomorrow. 

Shopify is a popular choice for its ease of use. But if you are looking for something with more sophisticated features, it may be a bit limited.

An advantage of using a big provider like Shopify is that they give you tools to help you do things like manage consent and be GDPR Compliant. 

2. Woocommerce

Woocommerce is a really good WordPress eCommerce platform. The thing about Woocommerce is that it is only an eCommerce solution. That means that eCommerce is not just a feature it offers. 

Woocommerce is eCommerce. 

A favorite with developers, Woocommerce offers a large number of addons so that you can create a perfectly tailored shopping experience. 

3. Squarespace

This is another out-of-the-box option. But Squarespace is primarily a web-platform and eCommerce is just a feature it offers. 

Because of its simplicity, you can make pretty slick looking websites with simple templates. You can also create a really straightforward B2C or B2B eCommerce platform.

It’s simple to use but lacks the features of a professional platform. 

4. Square

This is not to be confused with Squarespace. Square is actually a payment gateway provider.

They offer things like card-reading terminals to small businesses. This has its benefits since you won’t need to integrate a secondary payment processor (which costs money).

In fact, Square is one of the few free eCommerce platforms. The reason it is free is that, when you start selling, Square will take a small cut (usually less than 3%) of each sale. 

5. Wix

Wix is one of the best eCommerce platforms to go for if you are just starting out. They offer a good, simple product out of the box, with a reasonable number of upgrades. 

It can be a good idea to just try out a simple eCommerce platform like Wix and see if it is meeting your needs. By developing the website, and before you start selling, you should be able to get a good idea of this.

So, take advantage of a free trial and give it a go. 

Choosing an eCommerce Platform Is Individual

When looking for the best eCommerce platform, you have to remember that there is no one answer. The best eCommerce platform for you is the one that best meets the needs of your business.

There is no point in having a platform with features you don’t need. Likewise, if you need to tailor your checkout experience, you’re going to need more than an off-the-shelf option.

Try different platforms out and see what works!

If you’ve found this information useful, why not check out some of our other great business and tech articles?