Meta Description: For improving your ranking on Google, try to create quality content, optimize your website and pages as per the Google guidelines, work on keywords.
Do you know what is the pinnacle of the success of the online business? Google ranking. So, it is now a concern to rank better on Google. When it comes to purchasing any product or service, the first thing people do is search it on Google.
Google is the top search engine, and it is for several reasons. Google’s editorial policy always focuses on the demands and requirements of the users. This is the reason why people prefer Google more than anything.
5 SEO Tips To Get Better Ranking On Google
Search engine optimization or SEO is the thing that secures your ranking on Google or any other search engine. So, it is obvious that you need to optimize your website or web pages as per Google’s policies.
Here I will guide you with 5 SEO tips that will help you to get a better Google ranking. As I have said, people rely on Google reviews before going for any product or service. So, you need a better ranking to get the most traffic.
1. Improve Your On-site SEO
When it comes to improving your Google ranking, on-page SEO is the fastest way to do that. And it is the actual truth. So, it is now clear that you need to make your website search engine or Google optimized to get a better ranking.
But the question is, how will you optimize? It should be around your target keyword. Firstly, your target keywords should be present at the beginning of your title tag. Make sure your content has at least 1800 words, and add your keyword at least 3 times.
A huge part of the traffic comes from mobile devices, so do not skip the whole part of mobile-SEO at all. Make sure your website is mobile-friendly. In the recent ranking factors, Google has added mobile optimization as one of the most vital.
2. Reduce Your Bounce Rate
You need to pay more attention to improving the bounce rate of your site. Google does not like it at all, after visiting your website, people are bouncing back to the search results. This is a sign that people do not like the website or the solution offered by Google.
And as I have mentioned earlier, the requirements of users are the most prior here. So, if the users do not like you, you can kiss your ranking chances goodbye. Lining up your content as per the search intent is a nice way to reduce the bounce rate.
Keep your content at the top so that people can find what they want just after visiting your site. So, there is no need to scroll through the website in order to search for the piece of information that your visitors are looking for.
3. Search For Keywords To Target
Keywords play a vital role in improving your ranking and also getting more traffic to your website or web pages. So, make sure that you are optimizing your page or content around several different keywords.
For example, you have optimized your page for a specific keyword, but when you analyze the result you find out that your page is ranking for another keyword. So, I think if you optimize your content with the power of that ranking keyword, you will be able to perform a lot better.
Always go for those keywords that are directly related to your industry or niche. And when people search with those terms and land on your page, they will get exactly what they were looking for.
4. Use Super High-quality Content
Content is the king when it comes to ranking on Google. And you may know that for securing a rank on the search page of Google, you need to craft high-quality content. But the question is what high-quality content is?
High-quality content does not mean using bomb-basting words and using a bunch of complicated words. Here the requirements of the users come again. You need to make your content on the basis of what people want from it.
It is said that content with simple words and language has more chances of securing a rank, as people easily get what you are trying to present. Keywords are another very important factor here.
5. Build Links Right Way
Publishing high-quality pieces of content, optimizing your web pages are all great. Built-in order to get links, you need people to actually see your content. As per WordPress, on a monthly basis, around 70 million new posts come.
So, the content you are publishing is just a drop in the whole ocean of videos, Facebook posts, Instagram stories, blog posts that come into the internet every day. So, if you want people to link to your site, you need to promote your content really well.
There are a bunch of link-building techniques that you can try. There is no need to apply them all at the beginning, but you can start with broken link buildings, guest posting, and resource pages. All these are really effective and efficient in getting backlinks.
Final Tip
So, when you want to improve your Google ranking, use all these techniques that I have mentioned above. You also can go for some other techniques, such as using internal linking, boosting click-through rate, etc. Also, do not forget to track and monitor the results you are getting. And on the basis of the result, you need to develop new strategies and try other techniques as well.
Author Bio
Partha Mondal is a tech entrepreneur by profession and a passionate blogger by heart. He is on a mission to help small businesses grow online. He shares his journey, insights, and experiences at Tech Trends Pro & Follow The Fashion & Online Health Media. If you are an entrepreneur, digital marketing professional, or simply an info-holic, then this blog is for you.
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