There are over 4.8 billion internet users in the world today; what does this mean if you want to scale your business?
You were reading an article and the number of internet users took you by surprise. You’re convinced that for a business to have a vast number of sales, it must leverage the internet. Now you’re trying to figure out the tools you need to set up your e-commerce site.
Having an e-commerce site up and running doesn’t guarantee success in the online marketplace. However, this article will give you five e-commerce tools that you’ll need to skyrocket your business to success.
- E-commerce Platform
The first step in making a footing in the online marketplace is setting up an e-commerce platform. The most common and easy-to-use platforms are WooCommerce and Shopify.
These platforms give you a wide array of themes that you can choose from, with the option of using premium features at a fee. To improve the functionality of your platform, you can buy extensions from certified vendors. WooCommerce maximum quantities extension helps you set the threshold of each product being sold.
- Payment Systems
If you want people to buy your products, you need to have a payment system integrated. PayPal and Stripe offer such solutions for processing payments and e-commerce banking. These are most preferred as they can integrate with almost all e-commerce platforms.
- Ecommerce Digital Marketing
Lead generation is a critical component in making an e-commerce business successful. You need to create awareness for new and existing customers to know about your products. Email marketing is an effective way to do that, and you can leverage a tool such as Mailchimp.
Mailchimp is an invaluable tool you can use to send marketing campaigns to your email list. More so, it sends notifications to customers who left products in the shopping carts to increase conversions.
- Customer Relationship Management
I’m sure you know that the customer should be treated like a king for your business to succeed. It can be hard to interact with all your customers to understand their customer satisfaction level. Zendesk offers customer service expertise to create the best experience for your customers.
Zendesk intuitively tracks your customer’s experience in your platform to note areas that need improvement. More so, it offers a dedicated customer support team to improve your customer engagement.
- Product Management
When you have an e-commerce business, you can get orders from different parts of the world. ShipStation streamlines and automates the process for shipping such product orders. It integrates with your shopping cart to offer a seamless experience to your customers.
Elevate Your Business With These Ecommerce Tools
Running an e-commerce site without the right tools can be a daunting task. With the use of the above e-commerce tools, your job will become seamless while delivering a quality customer experience.
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