As an auto dealer, it is crucial to make sure that every vehicle is presented to potential buyers in the best way possible. To do this, cars must be maintained by repairing, cleaning, and deodorizing each vehicle. Below are just a few ways you can make a great impression with the cars on your lot.
Mobile Contractors
Quality car dealerships hire mobile detailers to wash their fleet of vehicles on a regular basis. Even so, some dealers may choose to hire an in-house team of special detailers to do the work for them. Other dealerships have automatic wash bays installed on site.
Car detailers like NuVinAir specialize in cleaning vehicles and eliminating odors with eco-friendly solutions. These contractors regularly work at removing elements such as dust, pollen, debris, and even snow.
Used Vehicle Maintenance
Some subcontractors also work to improve paint, remove scratches, and correct any other imperfections of used cars that dealerships purchase. The main purpose is to remove dirt, but dealerships also use a contractor to recondition cars that are bought or received as a trade-in.
Typically, the work consists of:
- Reconditioning interiors (cleaning leather, carpets, vacuuming, etc.)
- Washing exteriors
- Tire dressing and waxing
- Applying a special shine to the car before it is photographed for the sales advertisement.
Automatic Washers
In addition to manual detailing, many dealerships will even utilize automatic cleaning solutions as well. Many of them are now using tunnel automatic washers to handle exterior cleaning quickly.
Because dealerships now offer more services like oil changes and detail services to clients. They often buy automatic washers to meet their needs.
Making Detailing Services Offers
Some dealerships can consider negotiating a complimentary oil change if a buyer needs some encouragement when buying a vehicle from a dealership. Now more than ever, dealerships are seeking out additional revenue. What this means for customers, is that they receive additional services like detailing when taking their cars in for servicing.
Keeping up With Weather Conditions
Dealerships generally don’t wash their cars after each rain unless there is dirt and debris. Rain is often mixed with acid so it could leave spots. Because many dealerships use special waxes or sealants, these products repel most of the water and the ensuing spots.
To remove the snow, the contractor usually brushes the snow off or hires a professional to remove the snow from the lot.
These are just a few ways dealerships can protect their cars. When displaying cars on a lot, it is essential that they are properly maintained in order to make an excellent first impression.
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