What You Need to Sell Refrigerated Items in Your Store

If you run a grocery store, pharmacy, or convenience store, it’s likely you’ll want to have some refrigerated items available for your customers. Stocking these items isn’t as simple as putting them on a shelf. But with the right preparation, you can get a system going that allows you to easily stock and sell refrigerated products. Here are a few tips to get you started.

Decide on Specific Products

The first step to selling refrigerated products is knowing exactly what you plan to stock. This will help you know how to appropriately package the item, keep it at the right temperature, and set the right price. Do your research on the different types of products that are available. If you’re having trouble deciding what to stock, do some market research; research your target markets, their needs, and what they like to buy. Knowing this information will help you ensure you are stocking your store with the right items and prevent excessive waste.

Set the Right Temperature

Each product has guidelines on the temperature it should be stored at. It is vital that you don’t set the temperature too high or too low. If it is too high, the product could become spoiled. On the other hand, too low of a temperature can drive up energy costs and cause freezer burn. Be sure to store products at their recommended temperatures and check the internal temperature of your display cases regularly.

Understand Supply Chain Management

For running a store in general, you need to understand how supply chain management works. This is especially important if you are selling perishable items. To do this, you will want to know what products are available in the area, when they are arriving, and when they expire. Try to get the freshest product possible and stock them behind those with sooner approaching expiration dates. This will help you get the best return on your investment.

Remember Your Displays

Like any product, refrigerated items will sell best when customers can easily see them walking by. Be sure to have clean, transparent doors to keep the cold in while still allowing a clear line of sight. If you ever need repairs, it is most often more affordable to repair than replace. So if you’re having issues with a Hussman display case, for example, see where you can buy Hussman case parts to affordably handle the repair. Keeping your displays in good condition will aid in your success.

 Refrigerated products are often just what a customer is looking for. Properly displaying, storing, and selling these items can help your business thrive. Just be sure to follow these guidelines to keep your shop running smoothly and successfully.