Author: Imran Masood

Innovative Leadership - The Building Block Of Successful Organizations

Innovative Leadership – The Building Block Of Successful Organizations

Innovation and creativity are critical to the management of people and projects. Therefore, leadership that inspires productivity in new ways and takes different approaches is often characterized as creative. It is imperative to apply innovation in times of uncertainty, ambiguity, and risk. Hence, companies and industries that often face these […]

How Storytelling Is Redefining Brand Marketing

How Storytelling Is Redefining Brand Marketing

Digital marketing is a transformative marketing approach utilizing various online devices, including digital technologies and social media platforms. Its exceptional lead conversion ability assures your business of enhanced revenue and customer loyalty. Yet, today, most brands leverage storytelling to market their brands. Storytelling is revolutionary in marketing, thanks to the following. […]

What You Need To Know Before Choosing An Insurtech Platform?

What You Need To Know Before Choosing An Insurtech Platform?

Insurtech refers to broad technological innovations that help insurance companies to automate most processes that lead to increased efficiency and better savings. Digitization has become essential nowadays. No industry can hold back on the remarkable changes brought about by digitization. If you plan to employ an Insurtech platform for your […]

The Ultimate Guide To Business Success In 2022

The Ultimate Guide To Business Success In 2022

Maintaining a business requires analytical thinking, determined organization, and detailed record-keeping. This seems simple enough, but the truth is it takes a lot to make your dream business succeed. The Bureau of Labor Statistics reports that 65% of new companies in the United States fail within the first five years, […]