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The Benefits of Advertising Offline in 2020

The Benefits of Advertising Offline in 2020

Over the past decade, it’s become increasingly apparent that advertising is shifting online. The traditional outlets of advertising – such as billboards, radio, TV, and magazines – have given way to their digital equivalents. What this means for many businesses is that they’re competing in a new space for advertising, […]

How To Take Advantage Of New Technology For Your Insurance Business' Success

How To Take Advantage Of New Technology For Your Insurance Business’ Success

For many years, the insurance industry has been one of the most conservative industries. However, new technologies continue to emerge that are changing how people buy and use their insurance products. Whether it’s mobile apps, social media marketing, or geolocation-based technology like Google Maps integration, there are plenty of opportunities […]

9 Tips for Planning an Industry Event

9 Tips for Planning an Industry Event

Industry events are an important part of business management if a company wants to build those essential relationships that ensure growth. From a product launch of a few hundred audience members to an employee training session with only ten or twenty people, planning those events needs to be well-planned. This […]