Search Results for "label/Marketing"

3 Top B2B Social Media Case Studies

3 Top B2B Social Media Case Studies

B2B marketing can be quite tricky because it doesn’t follow the same guidelines as traditional marketing. The strategies and techniques are different because you are now marketing to people who have the expertise and technical knowledge for assessing the product. However, you also need to revise your B2B marketing strategies […]

Little Fish in a Big Ocean: 4 Pointers for Small Businesses Online

Little Fish in a Big Ocean: 4 Pointers for Small Businesses Online

Creating and systematically optimizing a business is an incredibly exciting professional journey. In addition to generating revenue, running a small business can engender personal growth while also facilitating the development of meaningful relationships with people who become lifelong friends. If you want your small business to become as successful as […]

Great PPC Advertising Tips And Strategies To Maximize Your Reach

Great PPC Advertising Tips And Strategies To Maximize Your Reach

Pay-per-click (PPC) advertising visitors are 50% more likely to make a purchase than organic visitors. If you’re already advertising on Google Ads or Facebook Advertising, great! If you’re not, it’s time to get to it. Make sure not to neglect your campaigns, though. Instead, use these six PPC advertising tips to optimize your campaigns. […]

How To Take Advantage Of New Technology For Your Insurance Business' Success

How To Take Advantage Of New Technology For Your Insurance Business’ Success

For many years, the insurance industry has been one of the most conservative industries. However, new technologies continue to emerge that are changing how people buy and use their insurance products. Whether it’s mobile apps, social media marketing, or geolocation-based technology like Google Maps integration, there are plenty of opportunities […]