Retail

What are the Functions of Packaging?

Small and large corporations across the globe are spending billions on promotional packaging for everything from tins of beans to alarm clocks and hairdryers. Before advances in printing and the internet made marketing so much more possible and powerful, products were sold loose and taken home in a shopper’s personal […]

The Advantages of Shelf-Ready Packaging

The Advantages of Shelf-Ready Packaging

Shelf-ready packaging (also known as retail-ready or shopper-ready packaging) is becoming an increasingly popular choice for independent and large-scale suppliers all over the world. SRP can be placed directly onto store shelves with the products it contains ready for sale. Essentially, it has three important functions: 1. Durable for transport […]