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Digital Advertising vs Marketing: A Comparative Guide

Digital Advertising vs Marketing: A Comparative Guide

Ecommerce accounts for about 16.1% of all U.S. sales. In the second quarter of this year, consumers spent at least $211.5 billion in online shopping, a 31.8% increase from the previous quarter. If you haven’t embraced digital marketing and digital advertising, you’re missing out on plenty of opportunities!  Unfortunately, some business owners […]

Productivity Tips for Freelancers

Productivity Tips for Freelancers

As a freelancer, you’re an entrepreneur who is running a business entirely on your own. While you are providing a service to your clients, you also are your own finance, HR and IT department, meaning you have a lot on your plate daily. You don’t get a steady paycheque and […]