Business| Startup | TECH
Just like any other leadership position, acting as the nominee director of a company can prove to be challenging. The task requires a combination of skills to enable you to help the company achieve its vision and goals. You have a couple of roles to play, from improving the company, […]
There are currently over 823,900 paid lawyers in the US. By 2028, 50,100 new lawyers are expected to step into the industry. If you have any hope of attracting clients to your firm, you need to stand out. The right combination of strategic legal practices can help you discover new […]
If you have a business operating in a traditional field, you may wonder if SEO services are worth the cost. Isn’t a professional website enough? Unfortunately, the answer is no. The online business environment is incredibly competitive because the internet has changed consumer behavior. When they need a product or service, most people search […]
By the year 2018, only 28% of small and medium-sized businesses were using the internet to sell their products and services. This number continues to change over time, considering the shift towards the click and mortar model. Is your business taking advantage of the growing consumer presence online? If not, you may […]
Are you thinking of starting an ecommerce business? You need to find the right products. Here are trending products to sell this year. To get good returns in the eCommerce business, you’ll need to know how to market your products. Most importantly, you should figure out how to identify the […]
Marketers who prioritize blogging as part of their content marketing strategy are 13 times more likely to have a positive ROI. With this in mind, 55% of marketers are now making blogging their top inbound marketing priority. However, blogging is only one form of content marketing you can use to grow your business. There […]
“Come try the worst breakfast one guy on Yelp ever had!” Embracing feedback is key to entrepreneurial success. While that doesn’t necessarily mean snatching up the worst review you can find and using it in your marketing, it does mean listening to, learning from, and responding to positive and negative reviews. Research suggests that word of mouth marketing can be even more […]
Studies show that city dwellers come across around 5,000 ads daily from various branding campaigns. You likely have already come across numerous logos and internet ads prior to reading this article! In such a saturated setting, you may not want to resort purely to spam or product placement. Brand recognition comes over […]
Many believe that the death of the high street is upon us, with the likes of House of Fraser closing their doors, but there’s an opportunity for retail businesses to maximise sales — they just need to know how. For retailers, visual merchandising has played a significant role in selling […]
Color is powerful when it comes to print marketing. Although it could be imperceptible to your logical brain, your company’s logos, branding and other offers of print advertisement rely on color as a valuable asset to evoke certain emotions in viewers. Therefore, the power of color is both emotional and […]
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