It’s easy to think email marketing is out of style amidst a booming social media age. The truth is that email marketing services will define a $17.9 billion market come 2027. What does that mean? Email marketing is a must. It benefits customer relations, sales, and brand voice. Emails are a personal […]

Small businesses hold the potential to thrive and grow. They can become the next big thing where they can soon turn into a big enterprise. The key to that success lies in an effective marketing strategy. With the advancements made on the internet, this opens up a lot of opportunities. […]

In marketing, bigger is not always better. In the case of social media influencers, you may want to choose micro influencers over macro. Studies show that influencer marketing outperforms typical branded content by almost three percent. Micro influencers can drive successful promotion at a lower, more efficient cost. To best […]

Your company pours a lot into advertising. After all, no one will find your business if you don’t give them open, obvious ways to do so. Social media can be one of your greatest marketing tools if you learn to use it right and reach the people of your intended audience.   As Patrick […]

Did you know nearly 49% of businesses don’t have a digital marketing strategy?  If you find yourself in this position, you may be interested in how you can build a reliable marketing strategy. However, because digital marketing is so complex, you may not know what it takes to build an […]

Starting a painting business is a great idea, especially if you have an innate knack for colors and interior décor. It’s actually one of the most in-demand business because the need to renovate and paint homes is always perennial. Every homeowner wishes to make their home look strikingly appealing and […]

Digital marketing is a useful tool for creating an online presence by expanding your product reach. It can be undertaken in various forms like websites, social media, search engine optimization, etc. Depending on the target customer and the company’s objective, you may select a suitable marketing technique. Having an understanding […]

For better or for worse, the widespread use of the internet has revolutionized the way businesses work today. For decades, billboards, telemarketing and print ads had dominated the advertising industry, but everything has now shifted online. In 2020, a business that doesn’t have a website, a strong online presence and […]